Cosmopolitan

The Ms behind Mirenesse

At Cosmo, we're all about celebrating Fun, Fearless Females, and Irene Patsalides hasn't escaped our attention.

The founder of Australia's no. 1 online beauty brand, Mirenésse, Patsalides is passionate about providing quality, cost-effective products for her loyal fan base. Her philosophy is, "if a product isn't good enough for us, it's not good enough for you!"

Launched 10 years ago on TVSN, Mirenésse has become a much-loved beauty brand, competing with prestige lines like Dior and Chanel. The next step for the brand is an innovative new anti-ageing makeup range.
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